AY Studios is a tribute to the modern inventor of sunglasses - James Ayschough (1720-1759). As a true pioneer of his time, he experimented with all kinds of lenses to improve our ability to see in different lighting conditions. He dared to follow unconventional paths and was firm in his belief that optics was not only able to improve our eyesight — they could also include colours. His daring nature and ability to break new grounds is at the core of Ay Studios.
Our goal is to make the world more colorful in a sustainable way. The unique patterns of the socks, inspired by the colors and shapes of everyday life, are designed and created in Switzerland and produced in Europe. An equally important part of our product is its sustainability. All DillySocks are made from organic cotton and produced under the Oeko-Tex® 100 standard. This seal guarantees textiles that are free of harmful substances and impeccable in terms of health. So every pair of DillySocks is a statement for a more colourful, fairer and more ecological world!
Eblad is the leading Swedish jewellery brand since 2006 - founded by designer duo Cathrine & Hans Edblad. The sustainability and Scandinavian simplicity have been the core of our brand since the beginning.
We capture the Swedish heritage of effortless minimalism and timeless style, through accessible modern jewellery. All of our jewellery are designed by our design team and head designer Karin Fritz in Stockholm.
Garment Project sprang from the desire to manufacture proper casual sneakers – which may be used with anything. With experience from Nike, the man behind Garment Project, Kent Rau Madsen, had a desire to design casual sneakers that offered both comfort and technical details. In 2013, Garment Project became a reality and, later that year, the first Classic Lace hit the road. Classic Lace is the sneaker that kicked it all off and it is basically a classical leather sneaker, but with a comfort and extra detail that is not found elsewhere.
At Monofoo, we believe that the right pair of shoes can transform your day. That's why we meticulously select the finest materials, from premium Italian leathers to luxurious shearling, ensuring each pair of shoes meets our high standards of quality and durability. Our shoes are designed in Oslo and handcrafted in Portugal. Each pair is handcrafted in our factories. Our artisans bring these elements together with skill and precision, creating footwear that is as enduring as it is elegant.
Founded in Stockholm, Sweden in 2020. We are dedicated to providing you with the finest clothing goods, offering a sophisticated experience. Saburo is authentic denim with 21st-century silhouettes. All of our jeans are made from 100% organic cotton. We don’t see ourselves as another sustainable brand, but we care about humankind, animals, and the earth.
The weather plays a part in defining the soul of Scandinavia. Harsh winters and unpredictable summers compel us to think about how we live with the elements, it’s a mindset.
This is the principle on which Scandinavian Edition is formed. We design clothing that allows people to enjoy everyday life, with clothing that is fit for purpose – no more no less.
We call this approach Refined Function®. Influenced by our Nordic design heritage, we design clothing for its intended conditions. Each Edition is tailored to be light, with a generous range of movement. The careful selection of materials keeps you comfortable. Whilst each piece is made with attention to detail, balancing elegance with functionality to create clothing with enduring quality.
Pitti Uomo
17.06. - 20.06.2025
Scandinavian Edition
Sala de la Ronda - I go out
Mono
Sala de la Ronda - I go out
CIFF
05.08. - 07.08.2025
Ay Studios
Edblad
Garment Project
Saburo Jeans
Scandinavian Edition
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